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9:91%
Created at the TEDxJohannesburg Countdown Sprints (in partnership with Fine Acts)
9:91%, 2025
297 x 420mm
Digital Art
9:91% refers to the statistic that only 9% of all plastic ever produced has been recycled, while 91% remains in landfills, oceans, and ecosystems. Developed during the TEDxJohannesburg Countdown Sprints, the work responds to a brief centred on climate justice, hope, and solutions. Rather than depicting catastrophe, the piece interrogates the aesthetics of hope itself.
An orchid grows from a discarded beverage container labelled with recycling data. At first glance, the image suggests resilience — nature reclaiming waste. On closer inspection, the statistics disrupt that comfort. The plant’s vines subtly form text that acknowledges its own futility, positioning the bloom not as repair but as decoration. Beauty becomes a mask rather than a remedy.
The scene was constructed using VR sculpting and 3D modelling to physically build the orchid and container forms, before being rendered in Blender. This sculptural process reinforces the tension between tactility and artificiality — a digitally constructed image of “natural” hope emerging from synthetic waste.
The work challenges the narrative that individual recycling is a sufficient response to climate collapse. While corporations promote sustainability through branding and green aesthetics, production continues to outpace recovery. In this context, the orchid becomes symbolic of symbolic action — visually hopeful, structurally insufficient.
9:91% locates hope not in sentimentality, but in exposure. It proposes that awareness — the dismantling of greenwashed narratives — is the first meaningful step toward climate justice. The bloom is not the solution; it is a signal.
An orchid grows from a discarded beverage container labelled with recycling data. At first glance, the image suggests resilience — nature reclaiming waste. On closer inspection, the statistics disrupt that comfort. The plant’s vines subtly form text that acknowledges its own futility, positioning the bloom not as repair but as decoration. Beauty becomes a mask rather than a remedy.
The scene was constructed using VR sculpting and 3D modelling to physically build the orchid and container forms, before being rendered in Blender. This sculptural process reinforces the tension between tactility and artificiality — a digitally constructed image of “natural” hope emerging from synthetic waste.
The work challenges the narrative that individual recycling is a sufficient response to climate collapse. While corporations promote sustainability through branding and green aesthetics, production continues to outpace recovery. In this context, the orchid becomes symbolic of symbolic action — visually hopeful, structurally insufficient.
9:91% locates hope not in sentimentality, but in exposure. It proposes that awareness — the dismantling of greenwashed narratives — is the first meaningful step toward climate justice. The bloom is not the solution; it is a signal.